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В этом разделе вы можете найти различные книги: художественную литературу и беллетристику на иностранных языках, пособия и методички, учебную и справочную литературу по изучающему языку. К вашему вниманию художественная литература на немецком и английском языке. Словари и энциклопедии. А понравившиеся издания вы можете заказать с доставкой.

Books in English / Бизнес и экономика / Маркетинг и продажи

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Marketing on a Beermat. Essential Guide for all small bisiness

352.00 руб.*

West C.

Marketing on a Beermat. Essential Guide for all small bisiness

Customer Service: A Practical Approach

1325.00 руб.*

Elaine K. Harris

Customer Service: A Practical Approach

The Career Value Book: An Effective Self-Marketing Philosophy And Tool For Job Seekers And College Applicants (Volume 1)

2197.00 руб.*

William Uter

The Career Value Book: An Effective Self-Marketing Philosophy And Tool For Job Seekers And College Applicants (Volume 1)

Millions of jobs are being lost due to poor economic conditions. How do you stand out from the crowd to get offers for employment despite the bleak job market? The Career Value Book is a cutting-edge solution that can help, consisting of lessons that provide self-marketing philosophies and tools to help readers: - Develop a visual career portfolio to market skill sets. - Learn how to utilize their career portfolio as an application supplement. - Showcase valuable aspects of their background that reach beyond the depth of traditional resumes. - Identify personal and professional experiences that add value to target organizations. - Become the hiring preference by matching career value with the target organization's needs. - Gain insight in regard to what hiring managers and recruiters are looking for in their selection process. What makes this book different? The Career Book provides unique instructions of how to develop visual portfolios to help job...
International Logistics Supply Chain Outsourcing: From Local to Global

6113.00 руб.*

Alan Rushton, Steve Walker

International Logistics Supply Chain Outsourcing: From Local to Global

Logistics and supply chain outsourcing is an area of constant growth, and global sourcing is now a competitive requirement. It is a recognized strategy to align the supply chain with company direction and to manage services and costs more effectively. International Logistics Supply Chain Outsourcing is a comprehensive guide to the use of outsourcing logistics and supply chain operations. It includes a review of the market, an assessment of the major providers, a description of the main services available and a consideration of the key drivers for outsourcing. In addition, it provides a detailed framework for selecting a suitable service provider as well as a comprehensive evaluation of change management and subsequent contract management requirements.
Market Opportunity Analysis: Text And Cases

5779.00 руб.*

Philip K. Sherwood, J. Paul Dunn, David L. Loudon

Market Opportunity Analysis: Text And Cases

The key to success in business is planning. And the key to successful planning is using a proven format to analyze your product's marketability Market Opportunity Analysis: Text and Cases guides you step-by-step through the complicated process of determining the feasibility of marketing a new product or service. As financial markets struggle with changing interest rates, government policies shift back and forth on tax increases, decreases, and deficit spending, and international competition in major product categories is at an all-time high, business managers are forced to reevaluate the basis for success. The authors of this unique book combine decades of practical experience in market research, strategic management, consumer behavior, and new venture creation to help you develop the analytical skills you need to focus on what needs to be done?and how to do it. Using ten real-life case studies with sample reports of actual analyses, Market Opportunity Analysis: Text and...
Winning in Asia, Japanese Style

1645.00 руб.*

Vinod K. Aggarwal, Shujiro Urata

Winning in Asia, Japanese Style

Despite the regional currency crisis of 1997-1998, Asia-Pacific economies continue to be among the most attractive markets in the world. Japanese, American, and European firms have invested heavily in the past decades, and now are positioning themselves to take advantage of the post-Asian recovery, phenomenal Chinese growth rates, and deepening economic liberalization. This pathbreaking work focuses on understanding the market and nonmarket strategies employed by Japanese firms to boost their share of the developing Asian market and to rally the Japanese government in support of their initiatives. In addition to advancing a novel theoretical framework to analyze strategy, the book contains an overview chapter focuses on Japanese investment and trade trends in Asia and original case studies of the banking, automobile, telecommunications, chemical, software, and electronics sectors that provide insight into winning strategies in Asia.
Sell Easily Using Science

805.00 руб.*

David J. Voegeli

Sell Easily Using Science

Book DescriptionAfter a successful sales career spanning several decades and two continents, David J. Voegeli writes from retirement on the science of selling, aiming his advice at those new to sales and those who are experiencing stumbling blocks on theway. The core of his message is simply this: Make it easy for people to buy and you will soon become a successful professional salesperson. How to make it easy for your prospects to buy from you is illustrated in the useful scenarios that the author setsout in these pages. Making contact, introducing the product, and closing - David J. Voegeli makes it all clear. He also touches on discounts, display, after-service, accounts overdue, free gifts, flyers, and advertising copy... and getting from A to B! So if you're part detective, part psychologist, and part politician - as he says - this book is for you, because you're a salesperson. Be professional. Read it.
Marketing Strategies : A Twenty-first Century Approach

8792.00 руб.*

Ashok Ranchhod

Marketing Strategies : A Twenty-first Century Approach

Internal Marketing

3771.00 руб.*

Pervaiz K. Ahmed

Internal Marketing

Internal Marketing
Marketing Today's Fashion

6489.00 руб.*

Carol Mueller, Eleanor Lewitt Smiley

Marketing Today's Fashion

This text includes the newest developments in children's markets, more emphasis on international markets, discussion on marketing accessories separately, job skills required by industry - career opportunity descriptions, case study recommendations, new chapter on how social, political, economic, and technological forces affect fashion changes, and techniques for improving communications.

Books in English / Бизнес и экономика / Маркетинг и продажи



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