Книги. Художественная литература. Учебники и пособия.

William Pelfrey

One industry has had more impact on life in America than any other before or since. Here is the story of two men and one company at the start of it all. You couldn't find two more different men. Billy Durant was the consummate salesman, a brilliant wheeler-dealer with grand plans, unflappable energy, and a fondness for the high life. Alfred Sloan was the intellectual, an expert in business strategy and management, master of all things organizational. Together, this odd couple built perhaps the most successful enterprise in U.S. history, General Motors, and with it an industry that has come to define modern life throughout the world. Their story is full of timeless lessons, cautionary tales, and inspiration for business leaders and history buffs alike. Billy, Alfred, and General Motors is the tale not just of the two extraordinary men of its title but also of the formative decades of twentieth-century America, through two world wars and sea changes in business, industry,...

Bob Dickinson, Andy Vladimir

An insider's view of how the cruising business operates Selling the Sea offers a complete picture of the cruise line industry along with step-by-step coverage of how to effectively market the cruising experience. This updated Second Edition features new coverage of how technology has impacted the industry, new niche markets in cruising, and expanded material on shipbuilding and design. It also includes insightful interviews with today's captains, social directors, food and beverage managers, and cruise line executives who have hands-on experience at the day-to-day workings of a cruise ship. Bob Dickinson (Miami, FL) is President and CEO of Carnival Cruise Lines and a member of the Board of Directors of the parent company Carnival Corporation. Andy Vladimir (Coconut Grove, FL) is a well-known business and travel writer, a member of the Editorial Board of the FIU Hospitality Review, and contributing editor of Quest magazine.

Jim Norvell

We all need a little reminder every now and then. Without preaching, Norvell has found a clever way to provide nonprofit board members brief statements that will help them reflect on their organization's performance and potential. The statements come from a soon-to-be-published book on fund-raising. He throws in matching quotes from an electic array of sages and wags from across the ages.

Keith Grint

Jonathan Teller-Elsberg , Nancy Folbre, James Heintz, The Center for Popular Economics

The twenty-first-century handbook to the myths and realities of the U.S. economy. Extensively revised and expanded with the most up-to-the-minute data, this new edition of the Field Guide to the U.S. Economy brings key economic issues to life, reflecting the collective wit and wisdom of the more than forty progressive economists affiliated with the Center for Popular Economics. User-friendly and accessible, the book covers a wide range of subjects, including workers, women, people of color, government spending, welfare, education, health, the environment, macroeconomics, and the global economy, as well as brand-new material on the war in Iraq, the Department of Homeland Security, lotteries, the prison-industrial complex, foreign aid, the environment, and pharmaceutical companies. This new edition includes cartoons or artwork on every page, along with a glossary and analytical tool kit to help readers along the way.

Andy Forrester

Book Description This is the incredible story of one man?s vision of world commerce. William Paterson was a businessman and economic thinker far ahead of his time, whose place in history is assured. He founded the Bank of England, he helped broker the Treaty of Union between Scotland and England and, above all else, he envisaged a world where nations could trade unencumbered by monopolies and restrictive practices, and companies could be funded with international investment. All more than 300 years ago. In an attempt to realise his dream he set off on a daring voyage across half the globe to establish a trading emporium for the world at Darien, Panama. In the tradition of Longitude, The Man Who Saw the Future is the exciting story of buccaneers, political intrigue, economic vision, failed dreams, warring countries and dogged determination in the face of adversity.

Steven Heine

It is said that in traditional Japan the samurai embraced Zen because it helped them to be fearless in adversity, to act quickly and decisively, and to keep focused on their ultimate goal. In White Collar Zen, Steven Heine shows how, by applying Zen principles in our working lives, we can achieve the same results for ourselves. Heine describes the way Zen embraces two different yet harmonious paths. The Way of the Hermit teaches detachment--the mental clarity you need to view your situation dispassionately and impartially, to perceive who is an ally and who is a competitor, to understand what is possible and what is not. The Way of the Warrior teaches the ability to act without hesitation at the proper moment. Together, they can prepare you to meet the challenges of the modern professional world. Heine offers a step-by-step approach to attaining these skills and applying them in daily life. Using real-world examples interwoven with sayings and stories from the Zen tradition, he...

Joe Calloway

A guide to creating joyful success in work and in life What the world needs is more showoffs. Showing off is a good thing. Showing off is a mindset. Showing off is about living life and doing work in a way that creates joy, jazz, and a kick in our lives and in the lives of those around us. This is a business book for almost everyone–from executives and managers to receptionists and sales clerks. Here’s the key: success is an inside job. After 26 years of studying and working with top performers, Joe Calloway shares the key factors in creating success–without pulling any punches. Work Like You’re Showing Off! isn’t for sissies; it’s a tough, realistic approach to getting the most out of life by giving more to others. This book proves that not only is "working like you’re showing off" the smartest way to get ahead in a career, it’s also the most joyful and rewarding way to live.Work Like You're Showing Off! the...

David Vogel

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Leonard H. Lavin

Book DescriptionLeonard Lavin epitomizes the American Dream. In this book Lavin reveals how his instinct-driven vision led him to build the Alberto Culver Corporation from a tiny beauty supply company into a revered Fortune 500 buisness.