Книги. Художественная литература. Учебники и пособия.

Susan Sweeney

Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and forms—as well as proven techniques such as using e-mail, links, and online advertising—to increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.

Ronald L. Price, Connie J. Price

Are you really prepared to make the biggest investment of your life? Am I ready to buy a home? What should I look for in a house? How much should I offer? What happens at closing? Why is my mortgage payment so high? 20 Questions to Ask Before Buying a Home gives you the vital information you need to buy your first, second or umpteenth house in a compact, easy-to-read and inexpensive format-from making the decision to buy a home to tips on finding your perfect house, from how and what to offer to finding the right mortgage, from inspections and appraisals to closing and moving in. The home-buying process can be frightening, especially for first-timers, but with the down-to-earth advice and detailed information 20 Questions to Ask Before Buying a Home offers, it doesn't have to be! The authors also include a number of real-life examples, checklists and step-by-step "to-do" lists to ensure you don't overlook even the smallest step. Connie J. Price, GRI, CRM, is a...

Steven Holzner, Nancy Conner

Make sure your biggest investment really pays off for you! Are you emotionally ready to sell your home? How should you price it to sell? What do you do when you get an offer or don't get an offer? Do you have to use an agent? Will it pass inspection? When you bought your home, you may have worked with a realtor, learned about home inspection, gone through the escrow process and signed a mountain of papers at the closing. And it was worth it! You've loved your home. But things look different now that you're a seller. You need to start thinking about the sale long before the first potential buyer walks through the door: What's the right asking price? When and where should you list your house? How do you deal with structural problems? How do you increase its "curb appeal" and spruce up the interior? 20 Questions to Ask Before Selling Your Home is a compact, easy-to-read-and-use reference you can consult every step of the way, to make sure you really do get the most...

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Fran Carlsen

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Elaine Biech

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Mary B. Holihan

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Joan G. Fairweather

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Nicola Baird

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Chaim Noy

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Jeffrey M. Berry, David F. Arons

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The revolution in information technology transforms not only information and its uses but, more important, knowledge and the ways we generate and manage it. Knowledge is now seen as input, output, and capital, even if imperfectly accounted for or understood. Many businesses and public agencies are convinced that knowledge can be managed in sophisticated, rational ways and that networking and information technology are essential tools for doing so. In this collection, experts from North America and Europe look at the transformation of knowledge in the global economy in light of the rapid changes in information technology, the resulting explosion of data, the recognition of intangibles as sources of value and liability, and the increasingly blurred distinction between private and public knowledge. The appeal of the Internet as boundary-spanning knowledge infrastructure, bridging all sectors of the economy, is shadowed by another infrastructure of rights-based contracts,...

Nicholas Dagen Bloom

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